PBF Consulting provides strategic and operational support to companies looking to establish themselves in new markets or launch products internationally. With many years of experience in global business development, we help our clients navigate complex environments and maximise their market potential. Our services include:
Organisation and Capability Development: We assist in building or adapting the organisation to meet the demands of an international presence – including structure, roles, and local leadership.
Market Analysis and Entry Strategy: We conduct in-depth analyses of new markets to identify opportunities, risks, competitors, and local conditions. Based on this, we develop a concrete strategy for entry and growth.
Go-to-Market Planning: We create practical launch plans that include segmentation, value proposition, channel strategies, pricing, and positioning – tailored to the unique requirements of each market.
Partner and Channel Strategy: We support the identification and establishment of the right local partners, distributors, or reseller networks to accelerate market entry and ensure scalability.
Operational Launch Management: We lead or support the execution of international launches – from project management and team coordination to results tracking and strategic adjustments.
Cultural and Commercial Adaptation: We ensure that messaging, communication, offerings, and sales materials are culturally relevant and commercially viable in the target market.
